Phrase by 'Donald Norman'

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So what does a good teacher do? Create tension - but just the right amount.

Author: Donald Norman - American Scientist
  Good , Teacher , Good Teacher , Tension


To me, error analysis is the sweet spot for improvement.

Author: Donald Norman - American Scientist
  Me , Sweet , Analysis , Improvement


User-centered design means working with your users all throughout the project.

Author: Donald Norman - American Scientist
  Your , Project , Working , Design


As for all those mistakes I make - they are on purpose - to teach you how to deal with them.

Author: Donald Norman - American Scientist
  You , Mistakes , Purpose , Teach


I believe that the Apple Shuffle is an excellent compromise among the conflicting requirements of simplicity, elegance, size, battery life, and function.

Author: Donald Norman - American Scientist
  Life , Believe , Apple , Simplicity


You won't catch me giving clear lectures.

Author: Donald Norman - American Scientist
  You , Me , Catch , Giving


And to get real work experience, you need a job, and most jobs will require you to have had either real work experience or a graduate degree.

Author: Donald Norman - American Scientist
  You , Work , Experience , Job


Knowing how people will use something is essential.

Author: Donald Norman - American Scientist
  People , Something , Will , How


Beauty and brains, pleasure and usability - they should go hand in hand.

Author: Donald Norman - American Scientist
  Go , Beauty , Pleasure , Hand


We expert teachers know that motivation and emotional impact are what matter.

Author: Donald Norman - American Scientist
  Know , Teacher , Matter , Teachers


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