Phrase by 'Charles Duhigg'

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Between calculated risk and reckless decision-making lies the dividing line between profit and loss.

Author: Charles Duhigg - American Journalist
  Line , Risk , Loss , Profit


Most people probably don't even know what toothpaste they buy; they just recognize the box on the shelf.

Author: Charles Duhigg - American Journalist
  People , Know , Just , Box


Some of the tactics that are used by Foxconn and other companies throughout China is, if you are late, if you violate one of the small rules, some of the punishment is that you have to copy down quotations from the chairman of Foxconn: you have to write out confessions explaining why you were late and promising never to do it again.

Author: Charles Duhigg - American Journalist
  You , Never , Down , Small


Around New York City, samples collected at dozens of beaches or piers have detected the types of bacteria and other pollutants tied to sewage overflows. Though the city's drinking water comes from upstate reservoirs, environmentalists say untreated excrement and other waste in the city's waterways pose serious health risks.

Author: Charles Duhigg - American Journalist
  City , Health , Water , Risks


In 1980, a woman promised her dying sister to change how Americans thought about breast cancer. Thirty years later, the result - the Susan G. Komen for the Cure Foundation - is one of the nation's largest non-profits, and one of the most successful triumphs in public health marketing and changing health habits.

Author: Charles Duhigg - American Journalist
  Change , Woman , Health , Sister


Millions of people with respiratory diseases have relied on oxygen equipment, delivered to their homes, to help them breathe.

Author: Charles Duhigg - American Journalist
  Help , People , Breathe , Oxygen


Once you break a habit into its components, you can fiddle with the gears.

Author: Charles Duhigg - American Journalist
  You , Break , Gears , Habit


A few decades ago, many people didn't drink water outside of a meal. Then beverage companies started bottling the production of far-off springs, and now office workers unthinkingly sip bottled water all day long.

Author: Charles Duhigg - American Journalist
  People , Day , Long , Water


When the vast baby-boom generation exploded into adolescence in the 1960s, marketers exulted. Advertising consultants, always eager to coin a phrase, began happily explaining to corporations the difference between 'teenyboppers' and 'counterculture consumers.'

Author: Charles Duhigg - American Journalist
  Always , Generation , Advertising , Coin


Hank Paulson, the happy capitalist warrior who spent his life pursuing and defending free markets, is now the biggest interventionist Treasury secretary we've had since the Great Depression.

Author: Charles Duhigg - American Journalist
  Life , Depression , Happy , Great


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