Phrase by 'Luca Cordero di Montezemolo'

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I don't believe in the electric cars, but I strongly believe in hybrids.

Author: Luca Cordero di Montezemolo - Italian Businessman
  Believe , Electric Cars , Electric


'LaFerrari' means 'the Ferrari.' The excellence. In this car, we put everything we are able to do. Our extreme technology, extreme experience, extreme capability. And this has been the first Ferrari totally designed in our design center.

Author: Luca Cordero di Montezemolo - Italian Businessman
  Experience , Car , Technology , Excellence


We do not invest in advertising... So racing is the best advertising for Ferrari.

Author: Luca Cordero di Montezemolo - Italian Businessman
  Best , Racing , Advertising , Ferrari


We at Ferrari are a small, dynamic company, and we show what Italy can do.

Author: Luca Cordero di Montezemolo - Italian Businessman
  Small , Show , Company , Ferrari


With a brand - and I respect Porsche - but the Ferrari brand is more exclusive... We never do SUVs, we never do four doors, and we never exceed 7,000 cars per year. And 7,000 means 7,000.

Author: Luca Cordero di Montezemolo - Italian Businessman
  Never , Respect , Doors , Brand


I always say to my people, 'If you don't sell a Ferrari to a football player, you make a big present to me.' Really. Because they buy to just show off. I don't like.

Author: Luca Cordero di Montezemolo - Italian Businessman
  You , Me , People , Football


I don't like nouvelle cuisine, too small bits. I like to have a nice wine, nice pasta, tomatoes.

Author: Luca Cordero di Montezemolo - Italian Businessman
  Nice , Small , Wine , Pasta


Ferrari, together with my family, is the owner of my heart.

Author: Luca Cordero di Montezemolo - Italian Businessman
  Family , Heart , Together , Ferrari


Nobody in Formula One has won so many titles, so many races as I did. So Ferrari for me is crucial; it is more than important.

Author: Luca Cordero di Montezemolo - Italian Businessman
  More , Me , Nobody , Important


I am a person that when I go in the street, everybody knows me and goes: 'Oh, you are entering politics.' I want to do something positive for the future. It doesn't mean to become a leader of a party.

Author: Luca Cordero di Montezemolo - Italian Businessman
  Me , Politics , Future , Positive


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