Phrase by 'Kurt Loder'

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If your audience is young, it'd be youth culture, if your audience is older, it'd be older people, if it were senior citizens, it'd be senior citizen issues. So you try and hit the target audience.

Author: Kurt Loder - American Journalist
  You , People , Culture , Youth


You find the most important thing that really grabs you, and put it right up top. Don't bury the lead. Put it at the top. Best thing to do. Never go wrong that way. It's an immutable law of journalism. It just always works.

Author: Kurt Loder - American Journalist
  You , Best , Way , Law


Whomever you're going to interview, you have to be interested in what it is you want to know from them. You have to be interested in the subject.

Author: Kurt Loder - American Journalist
  You , Know , Want , Interview


Well, news is anything that's interesting, that relates to what's happening in the world, what's happening in areas of the culture that would be of interest to your audience.

Author: Kurt Loder - American Journalist
  Your , World , Culture , News


Well, in features, and in writing especially, it's often the style of the writer comes in.

Author: Kurt Loder - American Journalist
  Writing , Well , Style , Writer


Well, a lead is the most important thing about the story.

Author: Kurt Loder - American Journalist
  Lead , Important , Story , Well


Unless you're doing a feature piece, which is going to be longer, and you have more time to get into stuff.

Author: Kurt Loder - American Journalist
  You , More , Time , Doing


Television's very dependent on images. That's not what news is.

Author: Kurt Loder - American Journalist
  News , Television , Very , Images


Television's not going read stories to you.

Author: Kurt Loder - American Journalist
  You , Read , Going , Television


Some of the most important stories don't lend themselves to television treatment.

Author: Kurt Loder - American Journalist
  Important , Some , Television , Themselves


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