Phrase by 'Nir Eyal'
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Everything I write is meant to share what I'm struggling with. I hope that it helps other people. I benefit from that a great deal because I always hear new ideas from my readers. It's a very symbiotic relationship.
Author: Nir Eyal - American AuthorPeople , Great , Relationship , Hope
One of the common myths is that when you have kids you can't really have adult relationships, that kids come first. We don't think so. We actually think that we have to take care of ourselves individually. If we can take care of ourselves, then we can become better partners for our spouse.
Author: Nir Eyal - American AuthorYou , Care , Think , Better
The market for religious apps is fiercely competitive; searching for 'bible' in the Apple App Store returns 5,185 results. But among all the choices, YouVersion's Bible, funded by LifeChurch.tv of Edmond, Oklahoma, seems to be the chosen one, ranking at the top of the list and boasting more than 641,000 reviews.
Author: Nir Eyal - American AuthorMore , Choices , Bible , Apple
The Bible app is designed to make absorbing the Word as frictionless as possible. For example, to make the Bible app habit easier to adopt, a user who prefers to not read at all can simply tap a small icon, which plays a professionally produced audio track, read with all the dramatic bravado of Charlton Heston himself.
Author: Nir Eyal - American AuthorSmall , Possible , Bible , Habit
The more readers use the Bible app, the more valuable it becomes to them. Switching to a different digital Bible - God forbid - becomes less likely with each new revelation a user types into the app, further securing YouVersion's dominion.
Author: Nir Eyal - American AuthorNew , God , Bible , Digital
It is reasonable to think that the more readers put into the Bible app in the form of small investments, the more it becomes a repository of their history of worship. Like a worn dog-eared book, full of scribbled insights and wisdom, the app becomes a treasured asset not easily discarded.
Author: Nir Eyal - American AuthorThink , History , Wisdom , Bible
I wanted to create a toolkit which I would have wanted as an entrepreneur to use these principles of psychology in product design. Some startups totally forget the trigger. In some, the action is too complicated. Others don't have a variable reward, which maintains mystery.
Author: Nir Eyal - American AuthorForget , Mystery , Action , Design
The most habit-forming products are intra-day behaviors. We take out Snapchat or Instagram or Pinterest multiple times a day.
Author: Nir Eyal - American AuthorDay , Out , Take , Instagram
Habits can be good or bad, whereas addictions are always bad.
Author: Nir Eyal - American AuthorAlways , Bad , Good , Habits
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