Phrase by 'Barry Schwartz'
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I don't really read 'business books,' and I didn't think 'The Paradox of Choice' was a business book. I'm very surprised and gratified that the business world thought it was one.
Author: Barry Schwartz - American PsychologistWorld , Book , Business , Thought
What I look for in any book is an argument, based on evidence, that changes the way I think about something important.
Author: Barry Schwartz - American PsychologistLook , Book , Think , Way
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